Monday, January 13, 2014

Logo Design

If you're looking to get your brand noticed then you're going to need to advertise yourself. One of the most popular ways to advertise a business is through specially designed and printed apparel. That's all well and good but what you need is an eye-catching and powerful logo. Many people invest in specialist logo designers to get their ideas on paper but with the advent of the internet and it's abundance of learning tools, more and more people are trying to tackle the problem themselves. There are a few tricks of the trade to help your design process run smoother:

First things first, you should consider what your company colors are. When choosing colors, think about what your brand or company stands for, for example, if you're promoting a green, Eco-friendly and sustainable approach to something, then green should be a color that features in your logo. You should also create a logo using as few colors as possible; printing costs money and the more layers of colors that you need printed will always cost extra!

For the actual logo itself, you should try to simplify your idea as much as possible. Simple shapes are always a winning choice; simple shapes are solid, powerful and striking. They are also a good idea to keep in your mind if you're thinking about investing in corporate branding and apparel. Embroidery can be expensive, particularly if your logo is a complicated mixture of angles and curves; you don't want your logo to look like scrambled eggs! Think about some of the most iconic logos of the past few decades: Apple, Nike, McDonalds and Chevrolet, all of them are simple, bold shapes with very few colors.

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

Logo Design
Logo Design

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